Skip to content How much should a Milton pool builder actually spend on marketing?
The biggest lie in pool builder marketing is the “3% of revenue” rule. That number was invented for industries where the average ticket is $400 — not the $…
The myth Duluth custom home builders believe: “Our work speaks for itself.”
The reality: nobody sees the work if Google doesn’t know you exist. The Sugarloaf Country Club lot inventory is finite — and the builder whose digital pres…
Two Duluth PI firms. Same courtroom results. The marketing-budget gap is brutal.
One spends $3,400 a month. The other spends $31,000. The signed-case gap isn’t close. Here’s the real math behind what a Duluth personal injury attorney sh…
A Duluth remodeler came to us after three straight years of revenue declining despite better work.
His marketing budget was $350 a month for a Houzz listing nobody clicked. The work was excellent. Nobody could find it. Here’s what a real budget for a Dul…
Stop splitting your Duluth landscaping budget six ways. Own one channel.
If your $700-a-month spread across Yelp, Nextdoor, HomeAdvisor, and a postcard mailer is producing nothing you can track — that’s not a marketing budget. T…
The average Duluth roofer spends 2.1% of revenue on marketing. The winners spend 6.8%.
That gap isn’t a rounding error. It’s the entire reason some Duluth roofers book 60+ jobs a year while their competitors live and die on storm season alone…
How much should a Duluth pool builder really spend on marketing?
The hidden cost of underinvesting isn’t one slow summer. It’s watching Sugarloaf Country Club builds go to your competitors for five years straight while y…
The biggest lie in custom home builder marketing: referrals are free.
If your $1.2M-average custom build pipeline is “all referrals from architects and past clients,” you’re not running on a free channel. You’re running on th…
Two Gwinnett County PI firms. Same capacity. One turned away cases.
Same case load. Same staffing. One spent $3,800/month on marketing last year. The other spent $16,000. Guess which one had to start declining cases by Q3 —…
Why two Buford remodelers with identical crews end up at totally different revenue.
Same skill. Same Hamilton Mill territory. Same crew size. By December one is booked into spring and the other has a dead January. Marketing budget — and wh…
