$26K in Ads. $13K in SEO. Guess which Buford roofer booked more jobs?

A Buford roofer spent $26,000 on Google Ads over two storm seasons and booked 31 jobs. A competitor spent $13,000 on SEO and GBP and booked 38 jobs. Here’s…
A Suwanee roofer spent $28K on Ads. A competitor spent $14K on SEO. Here’s who won.

Two storm seasons. Same city. The Ads roofer closed 34 jobs. The SEO roofer closed 41. The math is wild — and the lesson for every Suwanee roofer running p…
Google Ads vs. SEO for Kennesaw roofers — which one actually pays off.

The morning after a hail storm rolls through the Wade Green corridor, every roofer in Kennesaw turns Google Ads on at the same time. CPC spikes to $94. The…
$43 vs. $187: the real Google Ads vs. SEO math for Cumming roofers.

$43 versus $187. That’s the cost-per-lead for a Forsyth County roofer with strong local SEO versus one relying entirely on Google Ads — a $144 gap that add…
Google Ads vs. SEO for Johns Creek roofers — the $109 question.

$127. That’s the average Google Ads cost per roofing lead in Johns Creek. $18. That’s the SEO cost per lead for a contractor with established rankings. Sam…
Google Ads vs. SEO for Marietta roofers — which one actually pays?

The biggest lie in Marietta roofing marketing is that you need flat year-round Google Ads to stay competitive. Real talk: storm-burst paid plus year-round …
$58 a click. After every hailstorm. For two solid weeks.

After a major hail event on the GA-400 corridor, Google Ads costs for “roofer Roswell GA” spike 340% in 48 hours. The Roswell roofer with page-one SEO befo…
The North Fulton roofer who cut his Google Ads in half — and got more leads.

A real story from the Webb Bridge Road corridor: two years of organic SEO work pushed one roofer to $1,100/month for the lead volume he used to pay $4,400/…
Why drone footage books more roofing jobs in Milton.

Stop taking photos of your finished roofs from the ground. The job that books the next job in Milton is the drone shot showing the entire estate roofline f…
Stop posting clean roofs. Start posting damage.

Roofers are told not to post damage photos because it looks unprofessional. They’re wrong. Damage walkthrough videos convert at 6.2x the rate of finished-r…
